Social Media Specialist — emploi au Locle (Neuchâtel)

L'essentiel de l'offre : Social Media Specialist au Locle

Tissot SA recrute un profil « Social Media Specialist » au Locle (NE). Le poste est proposé en contrat à durée indéterminée dans le secteur public & ong. Missions décrites : collaborate with Customer Care to monitor comments, direct messages and community feedback, analyze social media account performances with proactive suggestions and improvements et support digital marketing projects and initiatives. Profil attendu : degree in Marketing, Communication, Media or a related field. La candidature se dépose directement sur Job-Emploi, sans passer par un autre site.

Le poste de Social Media Specialist au Locle

Tissot has been growing and developing its tradition of innovation since 1853. From the early days to the present, in its home in Le Locle in the Swiss Jura Mountains, Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials, advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group, the world's largest watch producer and distributor of Swiss watches. The tradition of innovation lives on, keeping closely in touch with the times.

We are hiring our next Social Media Specialist, based in Le Locle to join the International Digital Marketing team at Tissot Headquarters!

Job description

As Social Media Specialist, you will be responsible for overseeing the company's social media accounts and develop the visibility and desirability of the brand by implementing the social media organic content strategy.

Missions du poste de Social Media Specialist

• Develop and maintain the global social media calendar in line with brand priorities, campaigns, partners and product launches
• Work closely with marketing teams (Content, PR, Sponsoring) to define content needs and identify the most relevant assets and formats for social media
• Drive the creation of dedicated social-first content with internal teams, agencies and external partners
• Maximize the organic visibility of sports partnerships, ambassadors and key events through dedicated social media content and activations
• Monitor and analyze social media performance and proactively identify opportunities for growth and engagement
• Support influencer and creator initiatives, from profile identification to content coordination and amplification
• Support and guide local markets in highlighting key local events on social media, in line with the global brand strategy
• Collaborate with Customer Care to monitor comments, direct messages and community feedback
• Monitor social media trends, platform developments and emerging formats to identify new opportunities
• Analyze social media account performances with proactive suggestions and improvements
• Support digital marketing projects and initiatives
• Excellent writing and communication skills, with the ability to adapt content and tone of voice to different platforms and audiences
• Creative mindset with a strong interest in content, storytelling and social media trends
• Tech-savvy and comfortable working with digital platforms and tools

Profil recherché pour ce poste de Social Media Specialist

• Degree in Marketing, Communication, Media or a related field
• First significant professional experience in social media or digital marketing is required, preferably within the luxury, lifestyle or consumer goods industry

Compétences recherchées pour ce poste de Social Media Specialist